Staff Directory

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BA (Hons) Visual Communication


I attended art college in London at St., Martin’s School of Art and then on to Bath Academy of Art, later working on a cartoon series called ‘Superted’ and other animated specials and films. I set up my own company but now I lecture on and lead an MA Animation course at a University in Cardiff. I was also an external examiner and was chair of the National Museum of Wales exhibition: ’ History of Welsh Animation, 100 Years’ which proved to be the most successful short form exhibition of the year for the National Museum of Wales


- 2010–2012, Chairman of The National exhibition of Welsh Animation (National Museum of Wales).
- 2003–2007, Course Leader, B.A. (Hons) Graphic Design, University of Glamorgan.
- 2000, Senior Lecturer, B.A. (Hons) Graphic Design Course, University of Glamorgan.
- 1987, Capital A – Managing director / Owner – Working as a design-based agency involved in corporate and branding consultancy. Developing character based ideas for series animation work in television and film.
- 1987, Consultant for Siriol Animation, Dave Edwards Siriol Animation Studio. Projects ranging from advertising to film and merchandising including comic publications for younger age group. This involved extensive development of ideas from design to placement of final merchandised product into specific market place.
- 1983 panel member Welsh BAFTA Awards Ceremony.
- 1983-1987, Siriol Animation, working on special effects animation, title design and merchandising. Series work including national BAFTA award team member for work on Superted, Wil Cwac Cwac and Space Baby. Feature Film work including Princess and the Goblin.


MA Animation Course Leader/Senior Lecturer, University of South Wales (2007 – Present Day). Main responsibilities include:
- Build industrial relationships for course curriculum development and future activities;
- Contribute to the planning, design and development of structure and content of modules and make proposals on this could be achieved;
- Co-ordinate and collaborate with colleagues to identify and positively react to student needs;
- Course leader helping to be responsible for developing productive working relationships with other members of the team;
- Deliver lectures, briefs and workshops to all three disciplines, 2D, Stop Motion and Computers across the three-year groups;
- Deliver presentations at conferences and exhibit work at appropriate events;
- Design appropriate teaching material for learning support and assessment across a range of modules;
- Develop external networks such as Skillset for accreditation for the Animation Course;
- Develop teaching programmes and the provision of learning support;
- Discuss and co-ordinate students progress looking at technical issues and animation principles;
- Instil in students a greater understanding of industrial practises preparing the individual for the workplace in all theory and practical elements;
- Manage academic administrative duties in areas such as admissions, staff and student timetabling, assessment of student progress and attendance;
- Mentor colleagues with less teaching experience and co-ordinate the work to ensure modules are delivered to the best possible standard;
- Responsible for the pastoral care of students;
- Secure student placements and recruitment;
- Use a range of delivery techniques to engage and enthuse students.


External Reviewer, University of the West of England, Bristol (2014)
Main responsibilities included reviewing course documents (programme specification, module specifications and programme context) for a new MA Media programme and providing comments and recommendations.

- Erasmus IP Volda, Czech Republic 2013 – ‘What Happens Next (What can students expect on leaving University.’ Application and Organisation of a two week collaborative project between the University of Glamorgan (South Wales), Volda University College (Norway), Estonian Institute of Arts (Tomosbata) and the University Zlin (Czech Republic).
- Originator and Chairman for the National Welsh Animation Exhibition at National Museum of Wales, Cardiff and Swansea Industrial and Maritime Museum. I worked from the ground up: organising, broadcasting, interviewing and structuring the final exhibitions. This proved to be the museum’s most successful exhibition of 2012.
- Erasmus IP Volda, Norway 2010–2012, ‘Acting in Animation.’ Application and Organisation of a two-week collaborative project between the University of Glamorgan (South Wales), Volda University College (Norway) and Estonian Institute of Arts (Tomosbata).


Working with animation companies throughout Wales in establishing and guiding the development and chairing of the National Exhibition of Welsh Animation.


The history of Animation in Wales and the development of the commercial process.

Areas of Expertise

Working within animation and design related topics covering the ‘hands on’ making and marketing of characters and their artistic and commercial outcomes.

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